Bosses of an alcohol awareness charity have blasted sports icon David Beckham for launching a new brand of whisky. The former soccer ace has teamed up with his manager Simon Fuller and drinks company Diageo to launch a new Scotch whisky named Haig Club.
Beckham will develop the brand and promote responsible drinking for the spirit, but bosses of British charity Alcohol Concern are disappointed with the move, accusing the star of sending mixed messages to children about a healthy lifestyle.
Emily Robinson, chief executive of the charity, says, "It's incredibly disappointing that David Beckham, a global icon who has wide appeal to children, has chosen to use his sports star image to promote spirits.
"Given David Beckham's other roles promoting sport and a healthy lifestyle to children, we believe this will send a confusing message to them about the dangers of alcohol and its impact on a healthy lifestyle and we call on the star to rethink his association with this product."
Check out our exclusive clip from tonight's episode of Strike Back, and then watch it yourself at 10 p.m. ET on Cinemax.
On tonight's episode, Section 20 negotiates the release of five European Union officials taken hostage by Kosovoan weapons, drugs and human trafficker Hasani (Mel Raido), intending to exchange the hostages for Hasani’s cousin Rama (Zsolt Nag), who is in a Vienna prison for attacks on U.S. and British targets. One of the hostages is undercover MI-6 terror expert John Allen (Adrian Rawlins), identified by Crawford (Iain Glen) as Latif’s (Jimi Mistry) inside man. When the exchange in rural Kosovo doesn’t go as planned, Stonebridge (Philip Winchester) and Scott (Sullivan Stapleton) are stranded with the hostages and surrounded by Hasani’s forces. Guest stars include David Haig, Annabelle Wallis and Gillian Hanna.