Few could lay claim to living the American Dream of fame and financial success, but hotelier and casino mogul Donald Trump did - though his prosperity was not without its consequences. Trump, or "The Donald" as he was famously dubbed by ex-wife Ivana, mastered the art of deal making, starting with utilizing his inherent ruthlessness and cunning. A success in the business world, Trump also managed to become famous for his brazen and unabashed personality, allowing him to be both darling and dupe of the media. Never one to miss the hottest trend, Trump jumped on board the reality television bandwagon, starring in and producing the NBC series "The Apprentice" (2004- ), a surprise hit that forever etched Trump's infamous catchphrase, "You're fired!" into the cultural lexicon. Though he waged public feuds with both ex-wives, as well as celebrities like Rosie O'Donnell and former beauty queens like Carrie Prejean, there was no denying that Trump was a massive force in both business and entertainment for decades.