20th Century Fox's PG rated animated feature Ice Age fell one slot to second place in its second weekend, holding strongly with an ESTIMATED $31.08 million (-33%) at 3,345 theaters (+29 theaters; $9,291 per theater). Its cume is approximately $88.3 million.
Directed by Chris Wedge, it features the voices of Ray Romano, John Leguizamo and Denis Leary.
"You know, if we had opened to this figure we would have been ecstatic," Fox distribution executive vice president and general sales manager Rick Myerson said Sunday morning.
"We have about 12 digital runs in North America. The presentation in digital is phenomenal because this was computer generated digitally. People are waiting for the next digital presentation at some of those theaters. What they're saying is, 'Look, I know there's one in 15 minutes, but I'd rather wait a half-hour and see the (next) digital presentation."
Noting that Ice Age is also playing abroad now, Myerson said, "The international market is unbelievable. (Based on early grosses coming in) they may have done $30 million internationally and they have only opened up the U.K., Germany and one other European country plus Singapore and a few South American (territories) and Mexico. But the numbers are just unbelievable.
"It's mirroring what we're doing. The numbers in Germany, Venezuela, Brazil, Mexico and (other markets) are bigger than Shrek and Dinosaur combined, which were huge. It seems like the picture is just coming along with us (in paralleling its domestic success). The admissions they had in Mexico in 10 days were unheard of. If you take a bunch of animated pictures and put them together, (Ice Age is) doing better in those first 10 days. It's just phenomenal."
Universal's 20th year anniversary reissue of its PG rated sci-fi fantasy drama E.T. landed in third place with a happy ESTIMATED $15.05 million at 3,007 theaters ($5,005 per theater).
Directed by Steven Spielberg, it stars Dee Wallace Stone, Peter Coyote, Drew Barrymore and Henry Thomas.
"We're very pleased with E.T.'s performance," Universal distribution president Nikki Rocco said Sunday morning. "The whole idea of the reissue was to celebrate the 20th anniversary of a film that we at Universal and at Amblin are all very proud of.
"Its performance is very much like any Disney animated reissue, if you look at the numbers. It ranks number four in all time reissue openings behind the three Star Wars and that's good company to be in. There's every indication that the audiences that did go to see it absolutely adored the film, including the non-parents category."
Among non-family moviegoers, Rocco noted, "ratings were well above average among 25 year olds and over. They were also, of course, incredible for kids and for parents. But I highlight that category because it's interesting. You don't have to be parent or a kid to enjoy the experience of E.T."
Warner Bros.' PG-13 rated action comedy Showtime from Village Roadshow Pictures and NPV Entertainment slipped one peg to fourth place in its second week with an okay ESTIMATED $8.23 million (-45%) at 2,917 theaters (theater count unchanged; $2,821 per theater). Its cume is approximately $26.9 million.
Directed by Tom Dey, it stars Robert De Niro, Eddie Murphy and Rene Russo.