Paloma Faith has called on London Fashion Week to go fur-free.
The prestigious fashion event kicks off in the U.K. capital from 14 September (18), and will showcase the latest collections from labels including Victoria Beckham, Simone Rocha and Burberry.
However, Paloma has called upon the British Fashion Council (BFC) to implement meaningful change and forbid animal fur being used as part of any of the week’s events.
Teaming up with officials at People for the Ethical Treatment of Animals (PETA), the singer has sent a letter to the BFC pointing out that there is no longer a market for fur in Britain.
“The BFC shouldn’t be endorsing a material whose production is deemed so cruel that it is outlawed in the U.K.,” she wrote. “With the vast number of cutting-edge, eco-friendly faux furs available on the market today, I’m sure you’ll agree that there’s no longer any excuse for killing animals for their fur.”
This is not the first time Paloma has teamed up with animal rights organisation, having been tapped by PETA in 2014 to narrate a video exposing routine cruelty in the international fur trade.
Elsewhere in the letter, the Lullaby hitmaker also praised the efforts of British brands such as Stella McCartney and Vivienne Westwood, whose designs are 100 per cent fur-free.
“I’m proud to be from a country that leads the way with the world’s most exciting and compassionate designers and brands. Please respond to the progress we’re seeing for animals by introducing a no-fur policy at the BFC,” she implored the council.
A recent PETA poll found that 95 per cent of designers with a show or presentation at London Fashion Week in February didn’t use fur in their autumn/winter 2018 collections, including Burberry and Mulberry.
