In this high-spirited musical comedy, J. Newport Bates (Eddie Bracken) is a millionaire who finds women are only interested in him for his money. When he becomes infatuated with Teddy Collins (Veronica Lake), a cigarette girl, he tries to hide his true identity from her, hoping she'll be interested in him for himself rather than his bank account. However, once Teddy figures out who he is, Bates drops her, and he is about to give up on women entirely when he meets Sue Thomas (Marjorie Reynolds), a nice girl who isn't interested in his money (or at least not yet). Musical satirists Spike Jones and his City Slickers also appear, though most prints are missing a bit from one of their musical numbers: a verse from a song that made fun of Eleanor Roosevelt was clipped after the film's initial engagements.