It should come as no surprise that Beauty and The Beast did extremely well over the weekend.
According to Box Office Mojo, the film made a record-setting $170 Million Opening putting it at the Seventh largest domestic film opening weekend. Everyone wants a piece of it, and that includes Dreamworks and the ‘Boss Baby’.
In the final trailer, the Boss Baby (Alec Baldwin) pokes a little fun at the Disney film, with him playing with Lumière and Cogsworth toys. The trailer played before Beauty and the Beast started rolling for their large audiences, so what better way to promote your movie than talking directly to the audience of a larger film?
Boss Baby is in theaters March 31, 2017.