August is a month of diversity in terms of the types of movies that enter the marketplace and this weekend was a great example with two R-rated movies at the top of the chart and two PG movies right behind them.
Sony’s R-rated sci-fi action film Elysium from Sony had a great start with a chart-topping $30.5 million debut in 3,284 theatres (and $10.9M in 17 overseas markets) while Warner Bros. R-rated comedy We’re the Millers stripped the audience of $26.5 million for the weekend and an impressive $38 million since its debut on Wednesday. Family fare took third and fourth place as Disney’s PG-rated Planes barnstormed the weekend with $22.5 million and Fox’s family-friendly PG-rated Percy Jackson: Sea of Monsters sailed through the weekend with $14.6 million and $23.45 million since its Wednesday opening. The Top 5 is rounded out by last week’s number one film, 2 Guns from Universal with another $11.1 million and nearly $50 million after just 10 days in release. August is certainly a somewhat schizophrenic month when it comes to content…and this weekend proves the point.
Top Movies for Weekend of August 9 – August 11 (Estimates)
Rank Movie Gross Theaters Avg.Per YTD Distributor
01 Elysium $30.5M 3,284 $9,287 $30.5M Sony
02 We’re the Millers $26.55M 3,260 $8,146 $38.044M Warner Bros.
03 Planes $22.525M 3,702 $6,085 $22.525M Disney
04 Percy Jackson: Sea of Monsters $14.6M 3,031 $4,817 $23.457M Fox
05 2 Guns $11.12M 3,028 $3,675 $48.5M Universal
06 Smurfs 2 $9.5M 3,867 $2,457 $46.6M Sony
07 The Wolverine $8.0M 2,867 $2,790 $112.0M Fox
08 The Conjuring $6.7M 2,650 $2,528 $120.74M Warner Bros.
09 Despicable Me 2 $5.74M 2,395 $2,400 $338.3M Universal
10 Grown Ups 2 $3.7M 2,102 $1,760 $123.8M Sony
