“Charlie’s Angels” kicked off to a divine, butt-kicking $40.5 million, sending weekend ticket sales soaring about 37% over last year.
Columbia’s PG-13 action adventure comedy had been a high flyer on Hollywood’s advance radar screen with insiders anticipating a $25-30 million opening. Instead, “Angels” arrived to a spectacular, record-setting ESTIMATED $40.5 million at 3,037 theaters ($13,335 per theater).
“Angels” had the highest per-theater average for any film playing in wide or limited release last weekend.
“It’s the biggest non-summer opening ever — period,” Sony Pictures Entertainment worldwide marketing & distribution president Jeff Blake said Sunday morning. Noting that “Angels” helped push weekend ticket sales by all key films in the marketplace to nearly $101 million, he added, “It’s the first $100 million weekend since Labor Day.”
“Non-summer” excludes comparisons to films opening from May through July. Also excluded are comparisons to films that opened, as some have done for Thanksgiving in the past, on a platform basis and then went wide in their second weekend.
“It’s also the biggest opening for a first time director,” Blake pointed out, applauding McG, the award-winning commercial and music video director who makes his feature film directorial debut with “Angels.” “The over-$40 million (openings before this) all were directed by somebody who had done (a feature) before.”
The film’s audience, Blake said, was “men and women and a mix of all ages 13 to 40. That was the key. It was slightly more female than male, but only 55%-45% and men responded as much as women. On our CinemaScores, we got an A- overall and an A from both young males and young females. The mix of ages was, I think, the real key to (its success). Sixty-five percent were over 21, which speaks to some of the nostalgia, but it really had entertainment value for a wide mix of ages.
“Clearly, we had more than one audience. As we’ve all seen, sometimes you get that spectacular Friday (from the young audience) and you don’t get the expansion you hope from Saturday (from the adult audience). This was up 21% from an amazing Friday of $13.5 million to a more amazing $16.5 million.”
Asked where “Angels” is likely to wind up in domestic theaters, Blake replied, “The average performance off a $40 million opening usually is about three and a half times. ‘Water Boy’ even did a little better than that. They opened to $39.4 million in 1998 and ended up doing $161 million.”
So is $150 million possible for “Angels?” in domestic theaters? “We will keep our fingers crossed,” he said. “It may not be out of reach certainly with the good mix of ages and the different kinds of audiences we’ve got going and responding well.”
“Angels” is clearly a shot in the arm for what has been a lackluster box office this fall. “There’s no question, there’s a lot of great films this November that I think everybody’s been looking forward to,” Blake noted. “It’s certainly been ‘Meet the Parents‘ and ‘Remember the Titans‘ carrying the load for the last month. Now, I think, this has proven to be a film for everybody. I think (when you look at) the product coming up, it’s maybe not for everybody, but certainly there is something for everybody.”
With “Angels” leading the way, indications are that Columbia should have a very strong fourth quarter in theaters. “We hope to keep our winning streak going with (Phoenix Pictures’) ‘The 6th Day,’ which is really an exciting action film from Arnold Schwarzenegger (and directed by Roger Spottiswoode),” Blake said. “It’s been received very well so far. It’s opening Nov. 17 and we’re going to be in probably 2,700 or 2,800 runs.”
“If we can get the mix of ages and interest we got in ‘Charlie’s Angels,’ we’re going to be in great shape,” Blake added. “I think that’s the key.”
“Parents” was still showing great legs in its fifth week, down one peg to second place with a still impressive ESTIMATED $13.07 million (-13%) at 2,672 theaters (+25 theaters; $4,890 per theater). Its cume is approximately $116.9 million, heading for a domestic theatrical gross of $150 million-plus.
“Parents‘” international release is through DreamWorks Pictures, which co-financed the film and will share equally in its success.
“‘Meet the Parents‘ is a film that’s continuing to prove its strength week after week after week,” Universal distribution president Nikki Rocco said Sunday morning. “It’s a film that I don’t think anyone would have thought would be a Thanksgiving holiday contender and now it is.”
Asked where “Parents” is likely to wind up in its domestic theatrical run, Rocco replied, “$150 million-plus. Every week, I keep on saying, ‘Let’s see what happens next week.’ The fact is that ‘Meet the Parents‘ is a bonafide blockbuster and it stands on its own.”
Rocco also pointed to the continuing success of the critically-acclaimed, R-rated drama “Billy Elliot” from the studio’s specialized film arm Universal Focus. “Billy,” a likely contender for Golden Globe and Oscar nominations, went wider in its fourth week, placing 13th with a very encouraging ESTIMATED $1.06 million at 119 theaters (+82 theaters; $8,890 per theater). Its cume is approximately $2.9 million.
“We’re moving along with ‘Billy Elliot‘ as we planned,” Rocco said. “The expansion in the many markets we’re open in proved to be very successful. “‘Billy Elliot‘ next weekend is between 400-500 playdates. It’s certainly a picture that the word of mouth has continued to spark audiences to see in the theaters that have already been open. The head-to-heads (comparisons) are virtually flat (showing virtually no decline from the previous weekend).”
DreamWorks’ PG-13 period piece drama “The Legend of Bagger Vance” opened in third place with a solid ESTIMATED $12.0 million at 2,061 theaters ($5,843 per theater).
Buena Vista/Disney’s PG-rated football drama “Remember the Titans” fell one notch to fourth place in its sixth week, still holding incredibly well with an ESTIMATED $7.00 million (-12%) at 2,737 theaters (-66 theaters; $2,612 per theater). Its cume is approximately $96.8 million, heading for $110 million in domestic theaters.
Artisan Entertainment’s R-rated sequel “Book of Shadows: Blair Witch 2” fell four rungs to fifth place in its second week with a quiet ESTIMATED $5.3 million (-60%) at 3,320 theaters (+3 theaters; $1,596 per theater). Its cume is approximately $22.1 million.
20th Century Fox’s PG-13-rated comedy “Bedazzled” fell two pegs to sixth place in its third week with a slow ESTIMATED $4.67 million (-40%) at 2,500 theaters (-71 theaters; $1,870 per theater). Its cume is approximately $30.8 million.
Warner Bros.’ PG-13-rated drama “Pay It Forward” dropped two rungs to seventh place in its third week with a less rewarding ESTIMATED $4.39 million (-36%) at 2,130 theaters (theater count unchanged; $2,059 per theater). Its cume is approximately $25.2 million.
New Line Cinema’s PG-rated family film “The Little Vampire,” a very low cost pick up, fell two notches to eighth place in its second week with an anemic ESTIMATED $3.55 million (-38%) at 2,009 theaters ($1,767 per theater). Its cume is approximately $9.3 million.
Paramount’s R-rated romantic comedy “Lucky Numbers” dropped two digits to ninth place in its second week with an unhappy ESTIMATED $2.18 million (-53%) at 2,528 theaters (+31 theaters; $860 per theater). Its cume is approximately $7.9 million.
Rounding out the Top Ten was Dimension Films’ R-rated action adventure “The Legend of Drunken Master,” down one notch in its third week with a calm ESTIMATED $1.6 million (-35%) at 1,183 theaters (-162 theaters; $1,352 per theater). Its cume is approximately $9.8 million.
Directed by Lau Ka Leung, it stars Jackie Chan.
This weekend also saw the arrival of Providence Entertainment’s PG-13-rated drama “Mercy Streets,” placing 24th with a soft ESTIMATED $0.085 million at 175 theaters ($485 per theater).
Directed by Jon Gunn, it stars Eric Roberts.
There were no national sneak previews this weekend.
On the expansion front, Universal’s critically-acclaimed, R-rated drama “Billy Elliot” from the studio’s specialized film arm Universal Focus, went wider in its fourth week, placing 13th with a very encouraging ESTIMATED $1.06 million at 119 theaters (+82 theaters; $8,890 per theater). Its cume is approximately $2.9 million.
Artisan Entertainment’s controversial unrated drama “Requiem For A Dream” expanded in its fifth week, placing 21st with a sexy ESTIMATED $0.26 million at 25 theaters (+21 theaters; $10,400 per theater). Its cume is approximately $0.9 million.
“We took it to the top 15 cities, and we’re the number one specialized film out there,” Artisan distribution head Steve Rothenberg said Sunday morning. “Our plan is to add five, 10, 15 cities every week through the holidays. We’re making a concerted effort to see if we can garner an Academy Award nomination for Ellen Burstyn. She’s gotten great reviews and her performance is great. And we think we have a shot, so that’s what our plan is — to build slowly through the holidays.”
Key films — those grossing more than $500,000 for the weekend — took in approximately $100.92 million, up about 37.07% from the comparable weekend last year when key films grossed $73.63 million.
This weekend’s key film gross was up about 34.71% from this year’s previous weekend when key films grossed $74.92 million.
Last year, Universal’s opening week of “The Bone Collector” was first with $16.71 million at 2,587 theaters ($6,460 per theater); and Warner Bros.’ second week of “House on Haunted Hill” was second with $7.71 million at 2,710 theaters ($2,846 per theater). The top two films one year ago grossed $24.4 million. This year, the top two films grossed an ESTIMATED $53.6 million.
STUDIO MARKET SHARES
Based on business by key films (those grossing $500,000 or more), last weekend’s top six distributors were:
Sony Pictures Entertainment was first with one film (“Charlie’s Angels“), grossing an ESTIMATED $40.5 million or 40.1% of the market.
Buena Vista (Disney and Touchstone) was fourth with one film (“Remember the Titans“), grossing an ESTIMATED $7.0 million or 6.9% of the market.
(11)Best in Show/Warner Bros.: Theaters: 497 (0) Gross: $1.54 million (-16%) Average per theater: $3,089 Cume: $11.3 million
(12)The Contender/DreamWorks: Theaters: 1,309 (-330) Gross: $1.4 million (-43%) Average per theater: $1,067 Cume: $16.2 million
(13)Billy Elliot/Universal Focus: (see EXPANSIONS above)
(14)The Exorcist/Warner Bros.: Theaters: 950 (-451) Gross: $0.84 million (-47%) Average per theater: $884 Cume: $38.7 million
(15)Lost Souls/New Line: Theaters: 947 (-761) Gross: $0.64 million (-53%) (tie) Average per theater: $675 Cume: $16.4 million
(15)Ladies Man/Paramount: Theaters: 1,340 (-483) Gross: $0.64 million (-58%) (tie) Average per theater: $475 Cume: $13.0 million
(17)Dr. T & the Women/Artisan Ent.: Theaters: 602 (-402) Gross: $0.56 million (-56%) Average per theater: $700 Cume: $12.1 million
(18)Almost Famous/DreamWorks: Theaters: 417 (-290) Gross: $0.49 million (-30%) Average per theater: $1,170 Cume: $30.5 million
(19)Bring It On/Universal: Theaters: 475 (-382) Gross: $0.26 million (-36%) Average per theater: $540 Cume: $67.0 million
(20)Bamboozled/New Line: Theaters: 186 (-57) Gross: $0.24 million (-34%) Average per theater: $1,285 Cume: $1.9 million
(21)Requiem For A Dream/Artisan: (see EXPANSIONS above)
(22)Nutty Professor II: The Klumps/Universal: Theaters: 262 (-86) Gross: $0.18 million (-10%) Average per theater: $685 Cume: $122.6 million
(23)The Yards/Miramax: Theaters: 144 (-2) Gross: $0.17 million (-46%) Average per theater: $1,175 Cume: $0.7 million
(24)MERCY STREETS/Providence Entertainment: (see OTHER OPENINGS above)
(25)Loving Jezebel/Fox Searchlight: Theaters: 25 (-49) Gross: $0.006 million (-87%) Average per theater: $235 Cume: $0.070 million