The Trailer For ‘The Vow’ Tries To Sell You On Nostalgia

This isn’t the first time that a company used nostalgia to market its movie. In fact, the early ad materials for Red Eye prominently focused on the fact that the film featured someone who was in The Notebook and someone who was in Batman Begins, two movies far better than it. It’s quite fitting, then, that the trailer for The Vow, a romantic drama from director Michael Sucsy (HBO’s Grey Gardens), tells you that it stars the actors who drove the fore-mentioned Nick Cassavetes flick and Lasse Hallstrom’s Dear John to great box office returns. That would be Rachel McAdams and Channing Tatum, who play a young married couple who get into a car accident that leaves the wife without memory of her relationship with her husband.

I can only assume that this is going to be another soapy, melodramatic movie that will do great business when it hits theaters on February 10th, but what do I know. Check out the trailer below.

Source: YouTube