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Box Office Analysis: "Scary" Reigns Again
Box Office Analysis: "Scary" Reigns Again
By
Guylaine Cadorette
, Hollywood.com Staff
|
Sunday, November 02, 2003
HOLLYWOOD - It was a freaky weekend at the box office this weekend as the horror parody Scary Movie 3 helped moviegoers get into the spirit of Halloween--to the tune of $21.1 million*, making it the No. 1 film for the second consecutive week. But sandwiched between the slasher spoof Scary Movie 3 and the limb hacker pic The Texas Chainsaw Massacre, which came in third with a gory $10.9 million, was a little animated tale called Brother Bear."Brother Bear totally capitalized on a marketplace devoid of family films," Paul Dergarabedian, president of box-office tracker Exhibitor Relations told The Associated Press Sunday. "There's always an opportunity where there's a scarcity of product for a particular segment of the audience." The Disney film opened Saturday with a burly $18.4 million, an impressive debut compared to the Mouse House's recent animated features. Although Brother Bear didn't premiere as strongly as the Buena Vista/Disney and Pixar Animation Studios collaboration Finding Nemo, which netted $70.2 million when it hit theaters in May, it surpassed the openings of other Disney pics this year, including Piglet's Big Movie ($6 million) and The Jungle Book 2 ($11.4 million).The lone film to open wide this weekend, Brother Bear was also the only new addition to this week's box office Top Ten. The feel good drama Radio came in fourth with $10.2 million, while the John Grisham thriller Runaway Jury rounded out the Top Five with $6.8 million. The Human Stain, starring Anthony Hopkins and Nicole Kidman, opened in limited release with an impressive $1.2 million, while the re-release of the digitally remastered Alien: The Director's Cut, which boasts six minutes of never-before-seen footage, opened in select cities to the pulsating tune of $ 1 million. THE TOP TENDimension Films' PG-13 rated spoof Scary Movie 3 reigned in the No. 1 spot for the second week with an ESTIMATED $21.1 million (-56%) in 3,505 theaters (unchanged; $6,020 per theater). Its cume is approximately $78.6 million. Directed by David Zucker, it stars Anna Faris, Charlie Sheen, Simon Rex, Regina Hall, Queen Latifah, George Carlin and Leslie Nielsen.Buena Vista's G rated animated film Brother Bear, which opened Saturday, debuted in second place with an ESTIMATED $18.5 million in 3,028 theaters with a $6,119 per theater average--the highest of any film playing wide this week.Set against the majestic natural splendor of the Great American Northwest, the film tells the story of a boy whose life takes an unexpected turn when he is transformed into a bear.Directed by Aaron Blaise and Bob Walker, it features the voices of Joaquin Phoenix, Jeremy Suarez, D.B. Sweeney and Michael Clarke Duncan.New Line Cinema's R rated horror remake The Texas Chainsaw Massacre, slipped from second place to third in its third week with an ESTIMATED $10.9 million (-25%) in 2,970 theaters (-48 theaters; $3,670 per theater). Its cume is approximately $66.1 million.Directed by Marcus Nispel, it stars Jessica Biel, Eric Balfour, Mike Vogel, Erica Leerhsen and Andrew Bryniarski.Sony Pictures' PG-13 rated drama Radio dropped one notch to fourth place in its second week with an ESTIMATED $10.2 million (-23%) in 3,074 theaters (unchanged, $3,318 per theater). Its cume is approximately $26.8 million.Directed by Michael Tollin, it stars Cuba Gooding, Jr. and Ed Harris.Twentieth Century Fox's PG-13 rated courtroom thriller Runaway Jury fell one position to No. 5 in its third week with an ESTIMATED $6.8 million (-19%) in 2,736 theaters (-79; $2,507per theater). Its cume is approximately $33.6 million. Directed by Gary Fleder, it stars John Cusack, Gene Hackman, Dustin Hoffman and Rachel Weisz.Warner Bros.' R rated drama Mystic River fell from its No. 5 position to sixth in its fourth week with an ESTIMATED $6.2 million (-19%) in 1,551 theaters (+58 theaters; $4,046 per theater). Its cume is approximately $33.5 million.Directed by Clint Eastwood, it stars Sean Penn, Tim Robbins, Kevin Bacon, Laurence Fishburne, Laura Linney and Marcia Gay Harden.*Box office estimates provided by Exhibitor Relations, Inc.
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