HOLLYWOOD - Three major movie studio films opened nationwide Friday, including Jackass: The Movie, Ghost Ship and The Truth About Charlie--and it was the dumbest one that cleaned up at the box office.Jackass: The Movie, the big-screen adaptation of the MTV series featuring a bunch of guys doing really stupid stunts, took in a rather tasteful $22.7 million, while The Ring chimed in second with a close $18.8 million. Ghost Ship finished third with a frighteningly real $11.7 million.
Sweet Home Alabama came in fourth with $6.4 million, while My Big Fat Greek Wedding placed close behind, taking in $6.3 million in its 28th week. Red Dragon lost steam in its fourth week, coming in sixth with $4.7 million.
Universal's The Truth About Charlie took in a tepid $2.3 million and averaged a low-slung $3,105 per theater at 752 runs.
THE TOP TEN
Paramount Picture's Jackass: The Movie opened with a strong ESTIMATED $22.7 million at 2,509 theaters ($9,047 per theater).
Directed by Jeff Tremaine, it stars Johnny Knoxville, Bam Margera, Chris Pontius, Steve-O, Dave England, Ryan Dunn, and Jason 'Wee Man' Acuna.
Jackass' average per theater was also the highest for any film playing in wide release this week. The film is rated R for dangerous and sometimes extremely crude stunts, language and nudity, perfect for its target audience of youngish males up to about 30 in age.
In Jackass, Knoxville and his crew take the concept of the MTV reality series Jackass to the extreme.
"I've basically given money to a bunch of idiots saddled with enough dimwitted ignorance to try one bad idea after another," MTV Films President Van Toffer told Reuters Friday. It looks like the gamble paid off.
The film is the third best October opener of all time (if estimates hold) behind Universal's Red Dragon, which took in $36.5 million when it debuted three weeks ago, and Meet the Parents, which grossed $28.6 million when it opened on Oct. 6, 2000.
Jackass' take also bucks Paramount's series of under-performing openings, including Abandon, The Four Feathers and K-19: The Widowmaker.