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Game Sales Threaten Hollywood Blockbusters
Game Sales Threaten Hollywood Blockbusters
By
WENN
|
Monday, April 28, 2008
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HOLLYWOOD
- Studio executives in Hollywood fear the release of new video game
Grand Theft Auto
IV
could affect the success of summer blockbusters including
Iron Man
and
The Dark Night
.
The game--the latest in the hugely popular series--goes on sale on Tuesday and is expected to sell millions of copies across the globe.
But movie executives are afraid that so many young men will stay at home playing video games that it will affect the box office figures for their high-profile movies, for which males are their prime target audience.
Warner home video executive Ron Sanders says, "Video games are a major source of competition for the disposable income of young males.
"We avoid releasing big titles on dates that appeal to young men."
COPYRIGHT 2008 WORLD ENTERTAINMENT NEWS NETWORK LTD. All Global Rights Reserved.
Photo(s) © 2008- Paramount Pictures- All Rights Reserved
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