Box Office News

Box Office Analysis, May 31: "Shrek 2" Outlives "Tomorrow"

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May 31, 2004 | 3:02pm EDT

Tornados, floods and hail the size of toasters couldn't stop one jolly green ogre from taking the top spot this Memorial Day weekend--the highest grossing in history.

With a whopping four-day total of $92.2 million, DreamWorks' animated comedy Shrek 2 reigned at the box office for the second week, surpassing the global-warming disaster flick The Day After Tomorrow, which debuted at $86 million.

Bolstered by Shrek 2, this year's top 12 films grossed $233.5 million, making it the No. 1 Memorial Day weekend ever, beating 1997's record, which saw The Lost World: Jurassic Park open with a four-day total of $90.1 million.

Don't feel too sorry for Day After Tomorrow, though; it still managed to become the second best Memorial Day opener of all time, right behind The Lost World: Jurassic Park and besting last year's Bruce Almighty, which premiered with $85.7 million.

Other newcomers to this week's top 10 include the tear-jerker Raising Helen, starring Kate Hudson, which debuted in fourth place with $14 million, and the raucous comedy Soul Plane, which opened in the fifth spot with $7 million.

With the healthy chunk of change from the top 12 films this week, box office numbers were up 20.66 percent from Memorial Day weekend last year, when they totaled $193.4 million.

The top three last year included: Universal's PG-13 rated Bruce Almighty, which opened with a heavenly $85.7 million in 3,483 theaters, averaging $24,615 per theater; The Matrix Reloaded, in second in its second week with $45.6 million in 3,603 theaters, averaging $12,659 per theater; and Sony Pictures' PG rated comedy Daddy Day Care, which fell to third place in its third week with $18.1 million at 3,472 theaters with a $5,217 per theater average.

BOX OFFICE TOP 10, ESTIMATES: Memorial Day Weekend Four-Day Totals (Source: Exhibitor Relations, Inc.)

No. 1: Shrek 2 (Dreamworks, PG)

Gross: $92.2 million (-33%)

Weeks opened: 2

Theaters: 4,223 (+60)

Per-theater average: $21,833

Cume to date: $257 million

No. 2: The Day After Tomorrow (20th Century Fox, PG)

Gross: $86 million

Weeks opened: NEW!

Theaters: 3,425

Per-theater average: $25,109

No. 3: Troy (Warner Bros., R)

Gross: $15 million (-50%)

Weeks opened: 3

Theaters: 3,411 (unchanged)

Per-theater average: $4,400

Cume to date: $109.6 million

No. 4: Raising Helen (Buena Vista, PG-13)

Gross: $14 million

Weeks opened: NEW!

Theaters: 2,717

Per-theater average: $5,162

No. 5: Soul Plane (MGM, R)

Gross: $7 million

Weeks opened: NEW!

Theaters: 1,566

Per-theater average: $4,470

No. 6: Mean Girls (Paramount Pictures, PG-13)

Gross: $6.3 million (-30%)

Weeks opened: 5

Theaters: 2,618 (-436)

Per-theater average: $2,259

Cume to date: $73.5 million

No. 7: Van Helsing (Universal, PG-13)

Gross: $6.2 million (-54%)

Weeks opened: 4

Theaters: 2,891 (-527)

Per-theater average: $2,145

Cume to date: $100.1 million

No. 8: Man on Fire (20th Century Fox, R)

Gross: $1.9 million (-48%)

Weeks opened: 6

Theaters: 1,426 (-678)

Per-theater average: $1,701

Cume to date: $73.3 million

No. 9: 13 Going on 30 (Sony Pictures, PG-13)

Gross: $1.1 million (-56%)

Weeks opened: 6

Theaters: 1,164 (-864)

Per-theater average: $1,203

Cume to date: $54.5 million

No. 10: Super Size Me (IDP Films/Roadside Attractions, NR)

Gross: $1 million (+9%)

Weeks opened: 4

Theaters: 197 (+49)

Per-theater average: $6,873

Cume to date: $4.8 million

OTHER OPENINGS

Saved! (United Artists, PG-13)

Gross: $440,000

Weeks opened: NEW!

Theaters: 20

Per-theater average: $22,000

Baadassss! (Sony Pictures Classics, R)

Gross: $57,929

Weeks opened: NEW!

Theaters: 13

Per-theater average: $4,456

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