Box Office News

Box Office Analysis, March 28: Did 'Guess Who' Steal 'Miss Congenialty 2''s Crown?

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Mar 28, 2005 | 8:31am EST

It did, with the help of Bernie Mac and Ashton Kutcher.

Guess Who, starring Mac as a father who has to deal with his daughter's new white boyfriend (Kutcher), debuted in the box office's top spot with $21 million over the Easter weekend. The interracial comedy pushed last week's champ, The Ring Two, down to third place with $13 million.

Peppy newcomer Miss Congeniality 2: Armed and Fabulous, in which Sandra Bullock reprises her role as tough FBI agent-turned-celebrity spokeswoman Gracie Hart, debuted this weekend in second place with $14.5 million. The sequel had a better opening weekend than the original, which debuted with just over $10 million on Christmas weekend 2000, but then hung on through word of mouth to become a $100 million-hit.

This weekend, the Top 12 films grossed an estimated $90.8 million, down 7 percent from Easter weekend last year, which fell on April 9, when The Passion of the Christ was No. 1 with $15.2 million. The numbers were also down 13.71 percent from last weekend's $105.3 million take and down 15.99 percent from this time last year's draw of $108.1 million.

The Top Three films at the box office this time last year were: Warner Bros.' PG-rated Scooby-Doo 2: Monsters Unleashed, which opened at No. 1 with $29.4 million in 3,312 theaters, averaging $8,888 per theater; Buena Vista's R-rated The Ladykillers, which debuted in second place with $12.6 million in 1,583 theaters, averaging $7,981 per theater; and Newmarket's R-rated The Passion of the Christ, which dropped to third place in its fifth week with $12.5 million in 3,214 theaters, averaging $3,918 per theater.

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BOX OFFICE TOP 10, ESTIMATES:

(Source: Exhibitor Relations, Inc.)

No. 1: Guess Who (Sony Pictures, PG-13)

Gross: $21 million

Weeks opened: NEW!

Theaters: 3,147

Per-theater average: $6,673

No. 2: Miss Congeniality 2: Armed and Fabulous (Warner Bros., PG-13)

Gross: $14.5 million

Weeks opened: NEW!

Theaters: 3,183

Per-theater average: $4,560

Cume to date: $17.6 million (opened on Thursday)

No. 3: The Ring Two (DreamWorks, PG-13)

Gross: $13.8 million (-61%)

Weeks opened: 2

Theaters: 3,341 (+9)

Per-theater average: $4,130

Cume to date: $58 million

No. 4: Robots (20th Century Fox, PG)

Gross: $13 million (-38%)

Weeks opened: 3

Theaters: 3,431 (-345)

Per-theater average: $3,789

Cume to date: $87.3 million

No. 5: The Pacifier (Buena Vista, PG)

Gross: $8.5 million (-32%)

Weeks opened: 4

Theaters: 3,102 (-79)

Per-theater average: $2,753

Cume to date: $86.2 million

No. 6: Hitch (Sony Pictures, PG-13)

Gross: $4.3 million (-34%)

Weeks opened: 7

Theaters: 2,233 (-470)

Per-theater average: $1,926

Cume to date: $166.4 million

No. 7: Hostage (Miramax, R)

Gross: $4.1 million (-31%)

Weeks opened: 3

Theaters: 1,977 (-206)

Per-theater average: $2,080

Cume to date: $26.1 million

No. 8: Ice Princess (Buena Vista, G)

Gross: $3.7 million (-46%)

Weeks opened: 2

Theaters: 2,501 (unchanged)

Per-theater average: $1,480

Cume to date: $13.3 million

No. 9: Be Cool (MGM, PG-13)

Gross: $2.8 million (-51%)

Weeks opened: 4

Theaters: 1,883 (-777)

Per-theater average: $1,514

Cume to date: $52.3 million

No. 10: Million Dollar Baby (Warner Bros., PG-13)

Gross: $2.6 million (-35%)

Weeks opened: 15

Theaters: 1,710 (-500)

Per-theater average: $1,529

Cume to date: $94.1 million

OTHER OPENINGS

The Ballad of Jack & Rose (IFC Films, R)

Gross: $60,461

Weeks opened: NEW!

Theaters: 4

Per-theater average: $15,115

D.E.B.S. (Destination Films, PG-13)

Gross: $56,250

Weeks opened: NEW!

Theaters: 45

Per-theater average: $1,250

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