The Victoria's Secret beauty will release Sass by Selita this autumn (12) as well as an accompanying range of shoes and accessories.
She tells the New York Daily News, "I wanted a name that covers all of my aspirations in the designing world. Sass is basically the female version of swag... It takes a certain kind of women to have sass - very confident, sexy and independent."
Ebanks, who was previously engaged to Mariah Carey's husband Nick Cannon, will give fans a sneak peak of the collection during her U.S. TV show Rip the Runway on Wednesday (21Mar12).