It might not be the phenomenon that "Survivor" is, but CBS's other reality series, "Big Brother," is surviving and thriving nonetheless. So it should come as no surprise that the show's getting longer.
"As (the housemates) are in there longer, there'll be more juicy stuff to put on the screen," a CBS insider says in today's Hollywood Reporter.
And so, a live, hourlong edition of "Big Brother" will air Wednesdays at 9 p.m. PDT/EDT, following (of course) "Survivor." This episode will include the weekly ritual wherein one of the housemates is bumped off the cast.
Thirty-minute edited episodes of "Big Brother" will continue to air at 8 p.m. PDT/EDT all other weeknights.
The show's detractors have whined about the crummy production values and the fact that nothing really happens on "Big Brother," but the folks at CBS tell Variety that they expect the drama to pick up momentum now that cast members are being expelled.