General News

Alicia Silverstone fronts feather expose for PETA

By:
Dec 14, 2012 | 6:15am EST

The Clueless star, who is famed for her animal activism and vegan diet, has partnered with members of People for the Ethical Treatment of Animals (PETA) to give a behind-the-scenes look at the down industry.

In the video, workers are shown yanking fistfuls of feathers from live birds, often tearing open their flesh, which is then sewn up using a needle and thread.

Silverstone narrates, "No matter where it comes from, down is a product of cruelty to birds... You can help stop this suffering by purchasing only down-free products and encouraging all your friends and family members to do the same. This is one simple way to make a huge difference for animals."

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