General News

Brit stars team up for fashion campaign

By:
Aug 19, 2013 | 12:54am EDT

Oscar winner Dame Helen Mirren and pop star Ellie Goulding are among the leading ladies representing Britain in the latest fashion campaign for U.K. retail giant Marks & Spencer. Model/musician Karen Elson, boxing champion Nicola Adams, Vogue's Grace Coddington and artist Tracey Emin also feature in the new advertisements, which salute Britain's best women from the worlds of entertainment, music and sport. The striking images, snapped by acclaimed photographer Annie Leibovitz, feature quintessentially British backdrops, such as lush green hills and the River Thames. Patrick Bousquet-Chavanne, Executive Director Marketing and Business Development at M&S, says, "Annie was the perfect choice to shoot a campaign of this magnitude. Annie's photography has become synonymous with defining key moments in the history of brands over the years and, as such, we feel that this campaign is the ideal way to illustrate M&S' move into a new era."

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