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Bono recruits top designers Jonathan Ive and Marc Newson for charity auction

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Nov 22, 2013 | 12:04pm EST

U2 rocker Bono has teamed up with acclaimed designers Sir Jonathan Ive and Marc Newson to curate a unique collection of innovative masterpieces to auction off for charity. Ive, who created the iPod for Apple, and industrial designer Newson have helped the philanthropic musician pick out items for Saturday's (23Nov13) (RED) sale at Sotheby's New York, and they have even collaborated on two new products just for the auction - an aluminium desk produced by California's Neal Feay Studios, and a Leica Digital Rangefinder Camera, worth an estimated $500,000 (£333,330). They have also customised a Steinway & Sons Parlor Grand Piano, a 2012 Range Rover and a Fiat car. Other products due to go under the hammer include a bottle of vintage Dom Perignon champagne from 1966, a pair of classic Apple earphones in solid rose gold, and a bespoke pair of Christian Louboutin boots in patent red leather, which are priced between $20,000 (£13,330) and $30,000 (£20,000). Ive tells Britain's The Telegraph newspaper, "Each piece represents the value of thoughtful design. What we create for each other is not only a comment on our culture but of course in many ways defines it." Proceeds from the sale, organised by officials at Bono's (RED) organisation, will be donated to The Global Fund to fight AIDS, Tuberculosis and Malaria, and the rocker is confident his continued focus on the battle against HIV and AIDS will result in a cure in the near future. He tells U.S. breakfast show Good Morning America: "It's a political tool, (RED) is a tool, not just to raise money, as it will, but to raise awareness, which helps keep the fight against HIV/AIDS a political priority. This disease has cost 34 million lives and there's a chance, in the next few years, if we stay concentrated, that we could see the beginning of the end of AIDS. Who'd have thought?"

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