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Cheryl Cole launches perfume

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May 07, 2014 | 9:16am EDT

British singer Cheryl Cole will launch a beauty line with her first fragrance. The former Girls Aloud singer trademarked her name for use on more than 50 beauty products last month (Apr14), sparking rumours she is planning to launch her own cosmetics empire. Her first venture since her trademark application appears to be her debut scent, called StormFlower, which will be available in August. (14). Cole announced the news via her Instagram.com account on Wednesday (07May14), sharing a picture from the promotional shoot and adding, "I AM SO EXCITED!!! I couldn't wait to tell you. So I am showing you a sneak peek direct from the shoot for my very first fragrance!!! It is called StormFlower and will be ready for you in August!!! Aaaaahhhhhh!!!" This year (14) will be a big one for Cole - she will return as a judge on The X Factor U.K. in August (14) and also plans to relaunch her pop career with a new album.

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