We've seen two trailers for Goon so far—this one and this one—as well as two poster releases—this one and this one—and they all seem to be founded on one existential principle: Seann William Scott gets in fights. Apparently, they're pretty confident in this as a big seller: a good percentage of the new trailer from Apple is Scott punching his co-stars in the face, sometimes at the slightest provocation.
The bloodshed is contrasted with the fact that Scott's character, a hapless loser who finds out he's an expert fighter and is reluctantly drafted by a hockey coach to be his team's "goon," (a player reserved primarily for the violent aspects of the game), is actually a really nice, timid and apologetic guy. He takes no pleasure in hurting people, but is without any other choice given his new career. The new trailer also features costar and co-writer Jay Baruchel and a cast that includes Liev Schreiber, Alison Pill, Eugene Levy, Marc-André Grondin and Kim Coates.
You can watch the trailer over at Apple. Goon reaches theaters March 30, and will be available On Demand on Feb. 24.