Russell Brand’s ‘Brand X’ Premiere: Too Much Talk


Is it possible to rewind time back to last night? If so, I would like to make the conscious decision to go to sleep at my regular time and avoid wasting 30 minutes of my life. Unfortunately, I don’t have Doc Brown’s DeLorean-enhanced skills, and even more unfortunately, I did decide to stay up and watch Russell Brand‘s new late night show, Brand X. Let’s just say it was as forgettable as, well, Sarah Marshall. Or, I should say, as forgettable as Sarah Marshall after Mila Kunis steps into the room. 

Don’t be fooled: This was no ordinary talk show, as much as it would have benefitted the show if it were one. Instead of celebrity visits and sit-down chats about hot Hollywood topics, viewers saw the equivalent of a half-hour Russell Brand comedy special. For 30 minutes (minus the commercial breaks), Brand mostly rambled on about his obsession with the Dalai Lama — that is, when he wasn’t looking at his cue cards. It didn’t help that between his rapid-paced joke-telling and twisted accent, it was almost impossible to follow what the guy was saying.

There were, however, a few jokes that I did catch — unfortunately, most of them involved obvious (not to mention dated) targets like Tim Tebow, Kim KardashianCharlie Sheen, and (of course) Mel Gibson. Add to that Brand’s patented — but still unappealing — styling and the comedian’s bizarre tendency to feel himself up on-air, and it’s easy to strike an X through Brand X on your DVR schedule. 

Did you see the appeal, or do you understand where Katy Perry was coming from?

Brand X

[Photo Credit: Michael Becker/FX]


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News Editor Lindsey DiMattina started her career writing for a series of interior design magazines in South Florida, but moved to NYC on a whim. She dabbled in fashion PR, then took a job doing celebrity reporting. For three years, she broke news about Kim Kardashian, Mariah Carey, Snooki, Bachelor/Bachelorette winners, Teen Moms, and many more. In her spare time, you can find her rocking out to Sugarland or Lil Jon and walking her dog Bene Hendrix (named after the Jimi Hendrix). She never misses an episode of “The Borgias,” “Boardwalk Empire,” or “Game of Thrones."