Paul Andrew appointed as creative director of Salvatore Ferragamo

Salvatore Ferragamo has promoted Paul Andrew to the role of creative director.
The British designer joined the Italian house in 2016 as women’s footwear director and was promoted a year later to women’s creative director.
It was announced on Thursday (21Feb19) that Andrew has been promoted to the role of creative director of the brand. The move comes two days before the Salvatore Ferragamo women’s fall fashion show, which will take place on Saturday during Milan Fashion Week.
Andrew, who launched his eponymous men’s and women’s footwear brand in 2013, said he was “thrilled” with his new role in the “exceptional house”.
“(Ferragamo is) a tremendous platform from which to create and inspire — and we have the conviction to succeed,” he gushed. “I am thrilled by the opportunity and humbled by the challenge to contribute to the future of Salvatore Ferragamo and further realise the dreams of its founder.”
As women’s footwear director, Andrew’s ready to wear collections and footwear designs at the brand have received positive reviews, earning him a legion of celebrity followers, including Emma Watson and Emmy Rossum.
Hailing Andrew’s “dynamic vision,” Ferragamo’s chief executive officer, Eraldo Poletto, was quick to praise the designer’s creativity and passion
“Paul has a dynamic vision for the Ferragamo woman, which he has demonstrated with crystal precision and success in footwear over the past year,” he stated. “He has a sensitivity for the essential codes and values of the Ferragamo house, and is able to recast and reassert them with an exciting, modern energy.”